It often happens that the greatest stories are born from taking a wrong turn. It was the Summer of 1972. Italy clothed itself in cheer and festivity ahead of a monthlong holiday. All roads seemingly lead to celebration. Meanwhile, the Crescentini family, having veered about a mile off the highway, chanced upon a factory moments before closing. “How come there’s been a 6 month back order for this one filter (an Alfa Romeo rear filter)?” When it was revealed that the bureaucracy of Alfa Romeo couldn’t decide what to do with their parts, sparks flew and an idea was born. “I was born […]

UNITED STATES
