Category: DFC Announcement

Product Research and Development is one of the cornerstones of DFC. 

However, it’s not as simple as getting parts, cataloging them and selling them. Instead, we reverse engineer every single new OE product from all OE manufacturers and collect key data points. For example, does this part differ from last year’s part? How?

There is added complexity when you consider that each OE manufacturer has a different discipline (friction, hardware, rotors, etc.)

One example is friction. At any point we may source friction parts from Germany, Thailand, India or China. Each of these manufacturers has a different focus: one may be great at higher performance materials, while another may be great at copper-free ceramics or semi-metallics. Our job is to identify these innovations and match (or exceed) the OE specifications so that when you’re using a DFC part, you know you have a premium product.

Click the video above and join Co-founder Dino Crescentini as he walks you through DFC’s extensive and decorated Research and Development process.

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DFC Presents:

“Honest Product, Honest Answers” 
A Commitment to People

Co-Founder Dino Crescentini highlights our commitment to people, starting with our DFC Customer Support Team, and extending all the way to the Customer’s Experience.

At DFC, people are “our most valuable asset.” 

We’ve gone above and beyond to create a best-in-class Customer Support Team, capable of handling any challenge that comes our way. DFC is committed to keeping our products, and service levels, “beyond what the industry is used to.”

Respect is at the core of everything we do. If our team is shown respect, they will in turn treat each other and our customers with the same respect.

Our Customer Support Team is at the heart of everything we do. We all understand what it’s like to be a Customer looking for help, or needing answers fast. Our Team is set up to do exactly that, one Customer, one question at a time.

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It often happens that the greatest stories are born from taking a wrong turn.  

It was the Summer of 1972. Italy clothed itself in cheer and festivity ahead of a monthlong holiday. All roads seemingly lead to celebration. Meanwhile, the Crescentini family, having veered about a mile off the highway, chanced upon a factory moments before closing. 

“How come there’s been a 6 month back order for this one filter (an Alfa Romeo rear filter)?”

When it was revealed that the bureaucracy of Alfa Romeo couldn’t decide what to do with their parts, sparks flew and an idea was born.

“I was born into a family of auto mechanics,” said Dino Crescentini, DFC Co-founder, whose father and grandfather nurtured his passion for cars and mechanics. 

Dino relates that as a young man, the “only way” to hang out with his father was “to go to the shop.” His father was affiliated with many race car drivers from the 70’s, including the famed Ken Miles. 

Surrounded by cars, professional drivers and a family passion, Dino’s fire grew…igniting the engine of curiosity, innovation and engineering. 

Few people have done more for the aftermarket brake sector than Dino Crescentini, the Godfather of Brakes. 

Having been inducted to the Auto International Association (AIA) Hall of Fame in 2009, Dino was honored with the “Legends of Industry” award from the Friction Materials & Standards Institute (FMSI) in 2018. 

“I am among the few,” comments Dino, “who are fortunate enough to do what they love while getting the opportunity to work with others who have the same curiosity for parts and passion for the industry.”

In this original documentary, we bring you Dino’s story–one that began with a wrong turn and ended turning a whole industry on its head.  

Today…Dino’s vision lives on through DFC. “We continue on our mission,” he says, “and success manifests itself for ourselves and our customers.”

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